
The June report begins with the proposition from the Trump administration of imposing a 100% tariff on foreign-made films, claiming it would revive US film production. However, film industry stakeholders criticized the idea as impractical and harmful to the US and global film market, urging instead for expanded tax incentives. A joint letter from Hollywood unions and figures like Jon Voight and Sylvester Stallone called on Trump to support three tax code changes to attract productions back to the United States. Meanwhile, in a joint letter, European Culture Ministers emphasized the need to strengthen local cinema and support European and international co-productions. In addition, the report focuses on a study coming from the European Audiovisual Observatory showing a stabilization of cinema attendance levels across many EU film markets and suggesting that current figures may represent a post-pandemic “normal” level. Besides, how Canal+’s reduced funding may impact French cinema output is considered. The report also looks at major music labels which are negotiating with artificial intelligence (AI) companies for licensing deals over copyright infringement. Finally, the report turns to recent developments concerning digital platforms, notably Netflix, Meta, Disney+ and Hulu.